The Engine Room

The latest tips, trends and reports from the vast universe of the web, brought to you by our crew.

Ever heard of Google’s position 0? It’s the new top spot which everybody is vying for, and probably you should too. In this post we share with you 5 steps towards claiming this top spot. But first things first: what is Google’s position 0 and why is it so important?
So you’ve got your website up and running. Congratulations! Now you want to make sure you get the return you deserve from your investment. Try these 5 easy tips to turn your website into a money making machine.
Your business is always interacting with its target customer; and whether this interaction starts well and ends well, depends on how well you understand and create the customer journey map.
With business coming in faster than a rocketship, it was time for Eternity to expand its payroll docket to include a Customer Support Specialist. Jacqui Phaneuf has joined the crew as of the end of May.
Ever wondered how to optimize your listing so that you get more results from Google My Business? Follow these 6 easy tips.
May 25, 2018 was the deadline for GDPR compliance, and you probably have a lot of questions like: How prepared am I for this new era? Does it even concern my business? What is GDPR anyway?!
Have you ever wondered how Facebook decides which ads to show on the platform and how much each marketer should pay? It all boils down to a metric called the Facebook Ad Relevance Score.
Vermont is well known for being one of the most environmentally friendly states to live in within the US. Many Vermont small businesses choose to adopt this green culture into their businesses practices, and Eternity is one among these such businesses.
Kickoff meetings don’t have to be the dreary affairs they usually turn out to be. With the steps outlined below for a successful kickoff meeting, you can start seeing real results whenever you bring the team together.