The Engine Room

The latest tips, trends and reports from the vast universe of the web, brought to you by our crew.

Meghan Richards is our new hire and our Content Specialist at Eternity Web. She is here to help you take your website and social media content to a new level. Inquire today to work with her.
There are many reasons why visitors may be giving your website the hand. Here are a few which you can investigate right now.
If you’ve been in business long enough, you may realize that from time to time you get drawn into price wars when your competitors suddenly lower the prices for their products.
As a website owner, you want to get the most return from your website by having as many eyeballs on it as possible. And to that end, you have probably wondered: between SEO and social media, which drives more leads?
The fact that 96% of people who come to your website are not ready to buy is enough to keep you up at night. Only 4% are ready to convert the first time they land on your website
As the number of websites online increase every day, you want to make sure your website continues standing out and receiving the attention it deserves. Here are 12 ways to make your website more competitive.
Given that you are likely to be as emotionally invested in your business as the next entrepreneur, you may be inclined to give it a name after your own heart. And nobody would blame you.
Designing and developing a website works best when the developer steers clear of the one-size-fits-all approach. After all, every website is different. That said, there are generally 6 phases that make up every web development process (including ours).
Worried about your website’s conversion rate? Here are 4 web design mistakes you may need to correct.